Five year old Epic Life Coaching was feeling stuck.
The company had its sights set on moving up to a higher clientele market, but felt its brand was lacking in its appeal and ability to inspire its customers, and that it didn’t have a compelling story.
Learn about the turnaround.
The Challenge: the founder of Epic Life Coaching was very passionate about helping his clients achieve results, but was looking to move up to help bigger companies that had greater potential for positive impact.
In order to do that the company recognized they needed a bigger brand identity, and a clearly told story about who they were and how they helped their clients.
The Solution: a series of brand exploration sessions were scheduled and took place where the Epic Life’s key values, mission, strengths, and vision were clarified into a complete picture. From there a collaborative process to create and own their marketing message (brand story) took place as well as the design of their graphic logo, and business identity kit. All of this helped their new identity come to life.
The Results: emerging from the process Epic Life Coaching is now Third Strategy, a consulting firm that uses its strategic insight and collaborative guidance to help its clients achieve real world results.
The founder has reported that the new brand identity has not only helped him to secure more business as potential clients respond more quickly, it has also empowered him with the confidence to push Third Strategy even further as he feels strengthened by the company’s story.
If you’re in a place where you need to take your ideas and make them concrete there is nobody better.
Reuben has an intuitive and genuine ability to come beside somebody, ask the right questions, and have them tell him their story, and more often than naught he tells it back to you in a way that expresses what you were trying to say all along in a more clear and concise manner.
Working with him we created a concrete foundation to create consistency and confidence in my business, and a system and brand identity that feels authentically me.
-Matt Davis
Founder, Third Strategy